Portage brewery surviving thanks to community, social media savvy
Facing the prospect of bankruptcy, a Portage brewery was "overwhelmed by the love" from its community during the pandemic.
Jake and Kayleigh Lohse didn’t have many options. Their choices came down to: Revamp their business in a matter of hours or file for bankruptcy within two months.
Their brewery, Presidential Brewing Co. in Portage, had barely been open a year when the state shutdown bars and restaurants to stem the spread of COVID-19.
The duo had to switch gears almost overnight from being a tap house with some food options to being a social media-connected delivery service.
Today, they sell out food and beer stocks regularly and are making ends meet.
Read more about how they did it at westmichiganbeertours.com.
